At a networking event, the conversation is the easy part. The hard part is making sure it leads somewhere. Paper cards get lost, and by the time someone types your details into their phone, the moment has passed.
Share more than a name
A tap or scan can open a page with everything someone needs to follow up:
- Your name, role and company.
- Phone and email.
- A link to book a call in your calendar.
- Your website, LinkedIn and a short deck or one-pager.
Give one clear next step
Decide what you want from the conversation, such as a call, a demo or a download, and make it the first thing on your page.
For teams on a stand
Give each person their own page, or use one stand touchpoint that opens the team's page with everyone listed. Visitors can choose who to contact.
Follow up quickly
Send a short follow-up within a day, while people remember the conversation.
How TAPP helps
TAPP turns badges, booths and touchpoints into a way to share profiles, calendars and decks instantly, with no app for the person receiving them. The TAPP Business Card is coming soon.